THIS ARTICLE first appeared in Forbes as an original piece written by Louis Efron, regular contributor to Forbes Magazine and Forbes.com. With express consent of Louis himself, we are re-releasing it because it’s just that good. We’re also excited to announce that after Louis releases his next book, we will be creating new and exciting content […]
Take your core values off the wall
We Value our Clients Quality is the Most Important We Go the Extra Mile Integrity Teamwork It’s not uncommon to see these statements on the walls of an organization. On occasion, a great photograph of a mountain climber or an eagle accompanies them. During a recent visit to a friend’s new business location, he […]
How Customer feedback can shape your cultural values
“How you do anything is how you do everything.” That’s one of our co-founder’s, Collin Caneva, favorite quotes to say around the office and he’s right. Most often, the only “qualified” people to tell you who your company is or how it’s seen are your customers. “We looked back and asked what made us successful […]